Why Do You Need Social Media Marketing at your Hotel?
Marketing in the hospitality sector can be quite different than other marketing avenues. After all, selling a hotel is more often than not experience-based. A hotel's social media marketing campaign depends on both the offerings, and the team that turns a property into a dream destination. Moreover, Social Media Marketing gives a glimpse of the hotel and influences prospective guests to expect a memorable experience.
Social Media Marketing gives your target audience a real picture of your services, amenities, facilities, and every other aspect of the property. With a sound Social Media Marketing strategy, you can restructure the features, training modules, and product release lifecycles more efficiently. If used correctly, Social Media Marketing can be the best medium to interact with your existing customers as well as future guests on Instagram, Facebook, and other platforms.
With clear guidelines, goals, and objectives for your hotel's Social Media Marketing campaign, you can create a solid strategy to increase direct sales. Before building a roadmap, it is important to conduct in-depth research, gather insights, and understand what is trending. Such tactical choices can lead to better ROI, and have a direct impact on your hotel's revenue.
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Start with a Consultation with a HotelMinder Expert
HotelMinder has a global team of experts working in the hospitality industry for many years. Our combined experience in operations, sales, marketing, and technology helps us guide our partners to the best tools and solutions available to increase revenue. We take a comprehensive approach to deliver on our promises, and offer multiple solutions, depending on partner budget, requirements, objectives, and goals.
Tailored Hotel Management — our affordable and comprehensive tailored management service is designed for small and medium sized independent hotels and hotel chains to help them achieve defined objectives.
Planning & Implementation — we help you set up the right objectives, define needs, upgrade your existing technology solutions, start marketing campaigns, give insights on current industry trends, conduct audits of your property's technology and operational status, and provide a comprehensive roadmap to achieve goals.
Partial or Targeted Hotel Improvement Plan — our Hotel Improvement Plans offer a holistic view of your hotel marketing, operations, strategy, and technology. Assessed by industry experts, our audits help you get strategic data of business KPIs, tailored to your specific requirements.
1-to-1 Expert Session — indulge in a consulting session with experienced hospitality consultants, including HotelMinder's Co-founders. The rich expertise and a talented pool of industry veterans can help you start a new project, choose an application or service, solve a problem, or get insights on marketing, revenue, operations, and technology.
When you get started with HotelMinder, we guide you to the right path, manage the project, tailored to the category of services you require. With a detailed Planning & Implementation phase, we make sure all your expectations our met in the most efficient and timely manner.