Identify, Segment and Target your Hotel Customers

Written by Florie Thielin in Hotel Intelligence  • 4 min Read  • Last updated: April 02, 2020
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BGC Matrix for Hotel Marketing Managers

Download our BGC Matrix for Hotel Marketing Managers as a PDF file, Microsoft PowerPoint file, or ODP Document file - compatible with Open Office. You can also access our Google Drive version of the file that you can add to your Drive and edit directly.

We can help you segment and target the right customers for your hotel.

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Florie Thielin

Florie Thielin

Sustainability & Eco Tourism Consultant

In a world that needs sustainable tourism more than ever, Florie has been the in-charge of sustainability at HotelMinder. Advocating Responsible Tourism, she has extensively travelled across Latin America. With a Master's Degree from La Rochelle Tourism Business School, Florie has acquired various skills required to generate leads, drive sales, and impact revenue. While working with HotelMinder, she also runs 4Rtourisme.fr, a renowned marketing agency promoting responsible tourism in France.

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