What is Channel Management?
A Channel Manager is a tool enabling hotel owners and managers to synchronize rates and inventory to reach guests worldwide.
With a Channel Management software, you can leverage multiple online distribution channels to sell your hotel inventory while preventing overbookings.
An OTA Channel Manager allows you to easily connect with Online Travel Agencies and other agents in different markets around the globe.
Better Management of Online Presence
Online Distribution Management is key to increasing sales, thereby impacting revenue. A Channel Manager is the most important part of your strategy.
Using a good Channel Manager, you can send real-time rates and inventory updates to OTAs reselling your rooms.
What’s more? You can synchronize all booking sites with available rooms in the hotel, and instantly update inventory across multiple channels.
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Why use a Channel Manager for your Hotel?
A Channel Manager lets you list the property on several online sales channels. Thus, you’re able to leverage the billboard effect to boost occupancy.
It helps you maximize the hotel’s online presence, increase occupancy rates without overbookings, and reach potential guests worldwide.
No More Overbookings
Using the right Channel Manager, you can sync rates and inventory with all sales channels. Overbookings just become a thing of the past!
When a room is booked, the Channel Manager updates all OTAs, websites and pages where you’re listed to remove the sold room from the inventory.
No need to manually update several online portals. With a Channel Manager, easily update and manage your website, Facebook page, and OTAs.
A Channel Manager not only saves time but the cost to update rates and inventory. With the right tool, your hotel operations are much better managed.
Flexible Availability and Rates
A solid Channel Management software lets you set up room types and custom rate plans. It allows you to manage allotments and allocation seamlessly.
Create promotions, meal plans, rates per room or per guests, and manage add-ons or upsell direct bookings. All done from a single tool!
Hundreds of Channel Managers
and even more features...
We know it can get overwhelming!
Taking your specific needs and budget into account, we can help you choose the right Channel Manager for your hotel.
All you need to do is book your session!
One to One Technology Advice Session with an Expert
Consider the Whole Ecosystem
A Channel Manager should connect the PMS, or the hotel’s booking engine, with several OTAs and other online distribution channels.
When a booking is received on the PMS, the ideal Channel Manager automatically updates the inventory on all connected channels.
Most importantly, you should be able to retrieve information of reservations with just a few clicks on the Channel Manager’s Reservation Page.
What to consider when choosing your new Channel Manager?
A Channel Manager should connect to all the distribution channels you need.
It’s quality over quantity! For independent hotels, keeping 3 to 8 channels is a good choice.
While some Channel Managers are faster than others, you need a tool that prevents overbookings.
It’s critical for fast-paced, high volume properties looking to increase revenue.
A Channel Manager should guarantee a constant and smooth connection with the OTA websites.
Choosing a stable Channel Manager saves you from a lot of trouble and operational expenses.
Along with the PMS, the Channel Manager handles private guest data as well as payment information.
The application you choose should respect data protection guidelines and laws, GDPR, PCI DSS etc.