dailypoint is a Customer Data Platform (CDP) built for CRM and loyalty in the hospitality industry. Founded in 2005 and headquartered in Munich, Germany, the company operates under the legal entity Toedt, Dr. Selk & Coll. GmbH. Over 1,500 hotel clients worldwide use the platform, from independent boutique properties to large hotel groups.
Central data management: The platform collects guest data from PMS, POS, booking engines, Wi-Fi, newsletters, and other sources, then consolidates it into a single Central Guest Profile using a 350-step AI-driven data cleansing process. This profile serves as the foundation for personalized marketing, loyalty programs, and operational decisions across all connected hotel systems.
Modular platform: dailypoint 360° consists of 16 modules organized into three areas: Data Management, CRM & E-Marketing, and Loyalty. Hotels select the modules they need and add more as requirements grow. The dailypoint Marketplace provides pre-built connections to over 200 certified partner solutions.
Industry partnerships: dailypoint is the preferred CRM partner of The Leading Hotels of the World. Notable clients include Rotana Hotels (650,000 loyalty members migrated), Deutsche Hospitality, Grand Resort Bad Ragaz, The Dolder Grand, Sandy Lane Barbados, and Grand Metropolitan Hotels.
Dailypoint - Expert Reviews
Worked with Dailypoint? Leave a review.
Every perspective matters. Whether you're a hotelier using it daily or a consultant who's implemented it across properties, your experience helps others make better decisions.
Write a 2-Min ReviewPublished under your name and credentials.
Dailypoint — Pricing
dailypoint uses a modular pricing model. Hotels select from the 16 available modules and pay based on their chosen configuration. The platform is positioned in the mid-range for its category.
No free version is available. A free trial is offered without requiring a credit card.
Get a customized quote tailored to your business.
Dailypoint - HotelMinder Tech Index Rating
HTI Popularity:
Pricing:
Ease of Use:
Hotelier Score:
Expert Score:
Dailypoint - Recommended For
Recommended for small, medium, and large hotels, hostels, resorts and multi-property // hotel chains in Europe, North America, Asia-Pacific and Middle East and Africa. Recommended for midscale and upscale properties.
Dailypoint - Video Presentation
Invalid video URL.
Marketing Software by Dailypoint
dailypoint 360° is a central data management and CRM platform designed to sit above the PMS and unify guest data across all hotel systems.
Central Guest Profile (Golden Record): The platform automatically creates and maintains a single profile for each guest by collecting data from connected systems in real time. Profiles include booking history, behavioral data, preferences, and communication records.
Data Laundry: An automated data cleansing engine that processes incoming guest data through approximately 350 steps. It identifies and merges duplicate records, corrects data entry errors, standardizes formats, and enriches profiles. For hotels using Oracle OPERA or Protel, dailypoint can clean data directly within the PMS.
Profile Engine: A machine-learning module that analyzes guest interactions across all touchpoints to generate interest-based segments automatically. Instead of relying on manual data entry for guest preferences, the engine assigns and updates interests based on observed behavior.
Campaign Management: Built-in email marketing with personalization, segmentation, and automation. Campaigns can be triggered by guest actions, booking events, or profile attributes. Includes template design, A/B testing, and performance analytics.
Booking Manager: Enriches reservation confirmations and pre-arrival communications with personalized content, upsell offers for room upgrades, and additional services.
Loyalty Program: A fully integrated, multi-tier loyalty module supporting both individual hotels and multi-brand hotel groups. Handles point accrual, tier progression, rewards redemption, and guest portals. Scales from small programs to implementations exceeding 100 million members.
Online Reputation Management: A questionnaire system combining guest feedback collection with an ORM tool. Supports responsive design, corporate branding, and integration with review platforms.
Basic Sales Module (SFA): A sales force automation app focused on hotel-specific B2B sales workflows. Covers account management, sales measurement, contract management, and pipeline tracking.
Smart Lists: Customizable, real-time interactive lists replacing static printouts. Used for CRM-driven breakfast checklists, VIP tracking, and operational handovers.
Website Connect: Links the hotel website directly to the CRM, enabling real-time guest recognition, personalized content display, and direct booking attribution.
Privacy Dashboard: A centralized GDPR/CCPA compliance tool managing consent records, data subject requests, and automated deletion across all connected systems.
API and Integrations: An open API based on OTA standards enables two-way data exchange with any connected system. The dailypoint Marketplace provides over 200 pre-built integrations including Oracle OPERA, Shiji Enterprise Platform, Protel, Apaleo, and D-EDGE. Recent additions include MCP support for AI assistants and a Zapier integration connecting to over 9,200 apps.
Analytics: Pre-built reporting covering campaign performance, customer segment value, data quality metrics, questionnaire results, and loyalty program KPIs.
Compare Dailypoint to Alternative Solutions
We partner with 200+ leading hotel technology vendors and top industry experts to empower hoteliers with the technology and operational guidance necessary to maximize their property’s performance, improve guest satisfaction and staff engagement. Compare Dailypoint with:
Cloudbeds is hospitality's only intelligent growth engine — a unified platform trusted by the world's most ambitious hoteliers across 150 countries.
Built to challenge the limits of outdated tech stacks, Cloudbeds connects operations, revenue, distribution, and guest experience in one powerful, intuitive system.
The platform is enhanced with Signals, a hospitality AI model giving hoteliers the power to anticipate demand, run smarter operations, and craft more personal, profitable guest journeys at scale.
Founded in 2012, Cloudbeds has earned top honors from Hotel Tech Report (Top PMS, Hotel Management System, and Channel Manager, 2021–2025), the World Travel Awards (World's Best Hotel PMS Solutions Provider, 2022), and Deloitte's Technology Fast 500 (2024).
Find, book, and grow with Cendyn: We make every guest interaction an opportunity to nurture relationships and maximize profitability.
Cendyn is a global hospitality cloud-based technology company that enables hotels to drive revenue, maximize profitability, and create deeper connections with guests through its integrated solutions.
Serving hoteliers for nearly 30 years, Cendyn drives commercial success for hotels through its Find, Book, Grow promise: find the right guests; drive them to book direct, and grow loyalty and revenue across the spectrum of digital guest interactions.
Cendyn has over 35,000 customers worldwide in more than 150 countries generating more than $20 billion in annual hotel revenue. The company supports its growing customer base from locations across the globe, including the United States, France, the United Kingdom, Singapore, Bangkok, and India.
To find out more, visit cendyn.com.
We are a technology company serving already 20,000 hotels worldwide. We offer a full-stack growth platform to power hotels´ direct channel. By leveraging a series of integrated tools and analytics, hotel brands can attract, engage and convert guests throughout the user journey.
In addition to price comparison, reviews summary and a full suite of personalization options, The Hotels Network's Predictive Personalization product harnesses machine learning techniques to predict user behavior and then automatically personalizes both the message and the offer for each user. The company's latest innovation, BenchDirect, is the first benchmarking product for the direct channel, providing hotels with never-before-seen competitive data that completely changes the rules of the game.
The Hotels Network's mission is to improve the online booking experience, grow direct bookings and strengthen the relationship between hotel brands and their guests.
The Hotels Network integrates with over 450 Booking Engines; serves hotels that have any CRM and also connects with many PMS solutions.
Browse the best Hotel Technology in HotelMinder Tech Index or Talk to an Expert today.