Is Hotel Metasearch Advertising Worth It? How do independent and budget hotels benefit from metasearch advertising as part of the overall hotel marketing strategy? Read More
Identify, segment and target your hotel customers Having a good understanding of who your potential customers are is vital to pinning down their specific needs... Read More
How to create your hotel Competitive Set Analysis? Knowing who your hotel competitors are is an essential element of your hotel marketing strategy. Here you will find a few key points... Read More
Top Hospitality Key Performance Indicators Measuring success via Key Performance Indicators (KPI) is vital for hotels and, in this article, we’ve outlined the most important ones to use! Read More
How to Make a Business Plan for your Hotel? Whether you own a bed and breakfast, a family-run inn, a cosmopolitan hotel or an all-inclusive resort, a business plan is essential to your success. Read More