Why you should run a Google Adwords Campaign
50% of people do not see they click on ads!
Almost half of internet users (45.5%) do not differentiate between paid for results and those that appeared naturally on Google results page, according to research conducted by WordStream. If bookers use the top links to make their reservations, whether paid or organic, your property website should be there!
Shift revenue away from OTA to your website
80% of website traffic is directed to your site via search engines! By competing directly with the big players for the top positions in Google Adwords, you will take clients away from them and increase Direct Bookings. It will cost you - but less than the average 17% commission you pay to OTAs for each reservation they give you!
Real results, real Return On Investment
Tracking clicks and confirmed conversions generated by the Pay-Per-Click campaigns for your hotel allows us to get exact insight into how well your ads are performing and what your return on investment is. Cost of our campaigns usually vary between 5% to 10%, which makes for amazing ROI! All of our clients notice a significant increase in Direct Bookings shortly after campaign launch.
Boost your online presence and visibility
Google Display campaigns reach 80% of the Internet! instead of giving chance to your future guests to book on any other booking channels they will book directly on your website and save you money. We know where the visibility is, how to reach your customers and how much to pay for that traffic.